LATHA, R.S.; CHANDRAN, M. Is artificial intelligence really influencing the marketing strategies and consumer behaviour?. Salud, Ciencia y Tecnología - Serie de Conferencias, [S. l.], v. 3, p. 896, 2024. DOI: 10.56294/sctconf2024896. Disponível em: https://conferencias.ageditor.ar/index.php/sctconf/article/view/874. Acesso em: 10 apr. 2025.