Aspects of effective communication (european experience): digital, informational, and sociolinguistic dimensions

Authors

  • Liudmyla Mialkovska Lutsk National Technical University, Faculty of Digital Educational and Social Technologies, Department of Foreign and Ukrainian Philology, Lutsk, Ukraine Author https://orcid.org/0000-0002-9044-1496
  • Svitlana Cherneta Lesya Ukrainka Volyn National University, Faculty of Pedagogical Education and Social Work, Department of Social Work and Pedagogy of Higher School, Lutsk, Ukraine Author https://orcid.org/0000-0002-9939-7591
  • Iryna Zabiiaka Lutsk National Technical University, Faculty of Digital Educational and Social Technologies, Department of Foreign and Ukrainian Philology, Lutsk, Ukraine Author https://orcid.org/0000-0002-9535-5490
  • Oksana Maiboroda Lutsk National Technical University, Faculty of Digital Education and Social Technologies, Department of Social and Humanitarian Technologies, Lutsk, Ukraine Author https://orcid.org/0000-0001-8134-1672
  • Oksana Silvestrova Lutsk National Technical University, Faculty of Digital Education and Social Technologies, Department of Social and Humanitarian Technologies, Lutsk, Ukraine Author https://orcid.org/0000-0002-8930-8698

DOI:

https://doi.org/10.56294/sctconf2024.1216

Keywords:

Communication, Media, Digitalization, Sociolinguistic Method, Psychological Method, Mass Consciousness

Abstract

Introduction: The modern era of digital technologies and globalization has brought about significant transformations in communication methods. This article explores how digital, informational, and sociolinguistic dimensions influence the processes of effective communication, focusing particularly on European experiences.
Objective: The objective of this study is to analyze the impact of digital transformation, information transparency, linguistic diversity, and cultural adaptation on effective communication in modern European society. The research aims to uncover both the benefits and challenges posed by these factors in the context of communication processes.
Methods: This research employed a theoretical approach, synthesizing a wide range of literature and conducting psychological and sociolinguistic analyses. Comparative methods were used to assess different strategies of communication in European contexts, while particular attention was paid to understanding how digitalization and sociolinguistic factors interact.
Results: The findings suggest that digitalization enhances accessibility and the speed of communication but introduces challenges, such as the digital divide and data protection issues. Information transparency and accessibility have been identified as crucial in building trust and ensuring the effective exchange of information. Moreover, sociolinguistic factors, especially cultural and language adaptation, have proven essential for effective intercultural communication in Europe.
Conclusions: The study concludes that successful communication strategies must incorporate digital, informational, and sociolinguistic aspects, particularly in multilingual and culturally diverse contexts. Awareness and adaptation to cultural norms and linguistic nuances are vital for creating more effective communication practices in both international and local interactions. Practical recommendations include focusing on cultural sensitivity and data transparency to further enhance communication processes

References

Abdurasulova D, Begimkulova K, Abdurakhmanova Z. The intercultural competence. Developing effective intercultural communication skills. Science and innovation in the education system [Internet] 2023 [cited: 23 September 2024];2(6):70-74.

2. Bar-Or E, Regev T, Shaviv P, Tractinsky N. Towards a sociolinguistics-based framework for the study of politeness in human-computer interaction. arXiv preprint arXiv:2202.09901; 2022.

3. Byrnes KG, Kiely PA, Dunne CP, McDermott KW, Coffey JC. Communication, collaboration and contagion: “Virtualisation” of anatomy during COVID‐19. Clinical Anatomy [Internet] 2021 [cited: 23 September 2024];34(1):82-89. Available in: https://doi.org/10.1002/ca.23655

4. Canagarajah S, Minakova V. Objects in embodied sociolinguistics: Mind the door in research group meetings. Language in Society [Internet] 2023 [cited: 23 September 2024];52(2):183-214. Available in: https://doi.org/10.1017/S0047404522000082

5. Chen JJ, Rivera-Vernazza DE. Communicating digitally: Building preschool teacher-parent partnerships via digital technologies during Covid-19. Early Childhood Education Journal [Internet] 2023 [cited: 23 September 2024];51(7):1189-1203. Available in: https://doi.org/10.1007/s10643-022-01366-7

6. Codó E, Riera-Gil E. The value(s) of English as global linguistic capital: a dialogue between linguistic justice and sociolinguistic approaches. International Journal of the Sociology of Language [Internet] 2022 [cited: 23 September 2024];(277):95-119. Available in: https://doi.org/10.1515/ijsl-2021-0099

7. Ehrenreich SE, George MJ, Burnell K, Underwood MK. Importance of digital communication in adolescents’ development: Theoretical and empirical advancements in the last decade. Journal of Research on Adolescence [Internet] 2021 [cited: 23 September 2024];31(4):928-943. Available in: https://doi.org/10.1111/jora.12648

8. Fielding M. Effective communication in organisations. Juta and Company Ltd; 2006.

9. Hidayati DN. How are the Sociolinguistic Competences applied in the English Textbook? SALEE: Study of Applied Linguistics and English Education [Internet] 2022 [cited: 23 September 2024];3(1):1-12. Available in: https://doi.org/10.35961/salee.v3i1.355

10. Hove T. Media ethics, moral controversies, and the sociology of critique. Communication Theory [Internet] 2021 [cited: 23 September 2024];31(4):884-904. Available in: https://doi.org/10.1093/ct/qtaa016

11. Husain Z. Effective communication brings successful organizational change. The Business & Management Review 2013;3(2):43.

12. Jeon JH. A study on education utilizing metaverse for effective communication in a convergence subject. International Journal of Internet, Broadcasting and Communication [Internet] 2021 [cited: 23 September 2024];13(4):129-134. Available in: https://doi.org/10.7236/IJIBC.2021.13.4.129

13. Juska JM. Integrated marketing communication: advertising and promotion in a digital world. Routledge; 2021.

14. Lomotey BA, Csajbok-Twerefou I. A pragmatic and sociolinguistic analysis of proverbs across languages and cultures. Journal of Pragmatics [Internet] 2021 [cited: 23 September 2024];182:86-91. Available in: https://doi.org/10.1016/j.pragma.2021.05.019

15. Mata ÁNDS, de Azevedo KPM, Braga LP, de Medeiros GCB, de Oliveira Segundo VH, Bezerra INM, Piuvezam G. Training in communication skills for self-efficacy of health professionals: a systematic review. Human Resources for Health [Internet] 2021 [cited: 23 September 2024];19(1):1-9. Available in: https://doi.org/10.1186/s12960-021-00574-3

16. Mialkovska L, Cherneta S, Sushyk I, Martyniuk Ya, Maiboroda O, Savchuk N. Information, digital, and socio-psychological technologies in the training of specialists in the social sphere. Studies in Media and Communication [Internet] 2023 [cited: 23 September 2024];11(7):297-312. Available in: https://doi.org/10.11114/smc.v11i7.6502

17. Mialkovska L, Zhvania L, Rozhylo M, Yablonskyy M, Hrysiuk V. Digital tools in teaching the mass media language. World Journal of English Language [Internet] 2023 [cited: 23 September 2024];13(4):43-48. Available in: https://doi.org/10.5430/wjel.v13n4p43

18. Musheke MM, Phiri J. The effects of effective communication on organizational performance based on the systems theory. Open Journal of Business and Management [Internet] 2021 [cited: 23 September 2024];9(2):659-671. Available in: https://doi.org/10.4236/ojbm.2021.92034

19. Nguyen MH, Gruber J, Marler W, Hunsaker A, Fuchs J, Hargittai E. Staying connected while physically apart: Digital communication when face-to-face interactions are limited. New Media & Society [Internet] 2022 [cited: 23 September 2024];24(9):2046-2067. Available in: https://doi.org/10.1177/1461444820985442

20. Perloff RM. The dynamics of political communication: Media and politics in a digital age. Routledge; [Internet] 2021 [cited: 23 September 2024]. Available in: https://doi.org/10.4324/9780429298851

21. Ralston KA, Hauser B, Paskins Z, Ralston SH. Effective communication and the osteoporosis care gap. Journal of Bone and Mineral Research [Internet] 2022 [cited: 23 September 2024];37(11):2049-2054. Available in: https://doi.org/10.1002/jbmr.4677

22. Rocque DSR. Knowledge development, technology exchange and communication skills. Technology Exchange and Communication Skills. [Internet] September 10, 2022 [cited: 23 September 2024]. Available in: https://doi.org/10.2139/ssrn.4215018

23. Sayaf AM, Alamri MM, Alqahtani MA, Al-Rahmi WM. Information and communications technology used in higher education: An empirical study on digital learning as sustainability. Sustainability [Internet] 2021 [cited: 23 September 2024];13(13):7074. Available in: https://doi.org/10.3390/su13137074

24. Sellnow TL, Seeger MW. Theorizing crisis communication. John Wiley & Sons; 2021.

25. Shankar V, Grewal D, Sunder S, Fossen B, Peters K, Agarwal A. Digital marketing communication in global marketplaces: A review of extant research, future directions, and potential approaches. International Journal of Research in Marketing [Internet] 2022 [cited: 23 September 2024];39(2):541-565. Available in: https://doi.org/10.1016/j.ijresmar.2021.09.008

26. Shodieva M. Understanding sociolinguistic approach in the English classroom. Modern Science and Research 2023;2(10):64-68.

27. Sklar B. Digital communications: fundamentals and applications. Pearson; 2021.

28. Soni K. Effective Communication Skills. Turkish Online Journal of Qualitative Inquiry 2021;12(9):7081-7090.

29. Stefanova DP, Vasilev VP, Efremovski IP. Re-Innovative Organizational Design: Sustainable Branding and Effective Communication–Applied Models in a World with New Borders/Without Borders. In: Handbook of Research on Achieving Sustainable Development Goals with Sustainable Marketing. IGI Global; [Internet] 2023 [cited: 23 September 2024]:112-127. Available in: https://doi.org/10.4018/978-1-6684-5319-5.ch006

30. Sudarmo S. The importance of speaking in English as a foreign language between skillful and thoughtful competencies: studying sociolinguistics perspectives. Linguistics and Culture Review [Internet] 2021 [cited: 23 September 2024];5(S1):113-124. Available in: https://doi.org/10.21744/lingcure.v5nS1.1321

31. Suter E, Arndt J, Arthur N, Parboosingh J, Taylor E, Deutschlander S. Role understanding and effective communication as core competencies for collaborative practice. Journal of Interprofessional Care [Internet] 2009 [cited: 23 September 2024];23(1):41-51. Available in: https://doi.org/10.1080/13561820802338579

32. Tenedero PP. Communication that counts: A sociolinguistic ethnography of globalized accounting work. Doctoral dissertation, Macquarie University. Bristol, Blue Ridge Summit: Multilingual Matters; [Internet] 2022 [cited: 23 September 2024]. Available in: https://doi.org/10.21832/9781800416482

33. Toomaneejinda A, Saengboon S. Interactional Sociolinguistics: The Theoretical Framework and Methodological Approach to ELF Interaction Research. LEARN Journal: Language Education and Acquisition Research Network 2022;15(1):156-179.

34. Turnip RY, Sihombing PSR, Purba R. An investigation to conversations to identify the language style in a movie: A study on sociolinguistics. Universal Journal of Literature and Linguistics [Internet] 2022 [cited: 23 September 2024]:1-9. Available in: https://doi.org/10.31586/ujll.2021.152

35. Kliuchnyk A, Shebanin V, Shebanina O, Kormyshkin Yu, Rybachuk V, Buryk Z. Strategic factors quality of public administration in regional development: the experience of EU countries. International Journal for Quality Research [Internet] 2021 [cited: 23 September 2024];15(4):1317–1332. Available in: https://doi.org/10.24874/IJQR15.04-19

36. Klochan V, Piliaiev I, Sydorenko T, Khomutenko V, Solomko A, Tkachuk A. Digital platforms as a tool for the transformation of strategic consulting in public administration. Journal of Information Technology Management [Internet] 2021 [cited: 23 September 2024];13:42-61. Available in: https://doi.org/10.22059/JITM.2021.80736

Downloads

Published

2024-09-24

How to Cite

1.
Mialkovska L, Cherneta S, Zabiiaka I, Maiboroda O, Silvestrova O. Aspects of effective communication (european experience): digital, informational, and sociolinguistic dimensions. Salud, Ciencia y Tecnología - Serie de Conferencias [Internet]. 2024 Sep. 24 [cited 2024 Nov. 21];3:.1216. Available from: https://conferencias.ageditor.ar/index.php/sctconf/article/view/1216